October 1–November 24, 2010
Design excellence results from creativity, inspiration, skill, experience, intuition and discipline. Visit the AIGA National Design Center to see the best in communication design from 2009—including logos, websites, animations, experiences, packaging and advertisements created by some of the world’s most talented designers—in this exhibition of 125 works selected by an esteemed jury for AIGA’s annual “365: AIGA Annual Design Competition.”
This competition extends a legacy that began almost 100 years ago and is widely recognized as the most selective statement on design excellence today.
From more than 3,200 entries received, the jury selected 125 outstanding entries as the year’s best.-->The selections represent the best work across all disciplines of communication design and strategy. As such, they become part of the AIGA Design Archives, an interactive, visual database of exemplary design; are exhibited at the AIGA National Design Center in New York; and presented in a traveling exhibition for display across the country. The physical artifacts are maintained in the AIGA National Design Archives at the Denver Art Museum.
Designers must work within the challenges of a commercial brief, and the jury’s ability to highlight work that excels within these constraints defines the educational experience. The overriding criterion for inclusion in the show is excellence as the successful pairing of effectiveness and aesthetics. For design practitioners, this clear statement of the criteria the jury uses explains the basis for the selections. Those outside the profession can learn about the role of design excellence in the world in which they live and work.
The exhibition was designed by Lorena Duran.
Gallery hours and location
Monday through Thursday: 11:00 a.m.–6:00 p.m. Friday: 11:00 a.m–5:00 p.m.164 Fifth Avenue (between 21st and 22nd Streets) in New York
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