Jan 9, 2010

All Things Typographic 1/10

From Ilene Strizver, founder of The Type Studio


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Happy New Year to all!
-- TypeTalk: You ask, we answer
-- Exploring Type-Creation Software
-- Alphabet Updated with 15 New Letters!
-- Gourmet Typography returns to SVA in NYC
-- Upcoming Typography Workshop in Boston
-- Bring Gourmet Typography to your company, school, or organization


If this email is not displaying properly, you can view it here. Previous editions can be viewed here.

TypeTalk: You ask, we answer
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TypeTalk Q. I'm tired of manually cleaning up text formatting in InDesign: replacing dumb quotes, double word spaces, double hyphens, and the like. Even with Find/Change, it takes too long. Is there a faster way? Check it out...

Q. What is the difference between GIF files and JPG files? Which is better for type? Check it out...


Exploring Type-Creation Software
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font production Today's ever-expanding digital world has made it possible for anyone with a computer to try their hand at undertakings previously left to the skillful hands of highly trained artists, designers and technicians. Typeface design and font creation have been democratized, so to speak, by the availability and affordability of a wide range of type development software packages.

While knowing this software does not automatically endow the user with the talent, skill, visual acuity and experience necessary to create professional-level fonts, it offers a starting point that can take many directions, or at the very least, give the user a better understanding of what goes into a well-designed typeface, and ultimately, a quality font. Read on...


Alphabet Updated with 15 New Letters!
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alphabet update Dynamic, sleek, and even sexy is how a panel of typographic and marketing experts described the 15 new replacement letters they unveiled Monday in an effort to reinvigorate interest in the faltering English alphabet. "Forget everything you thought you knew about reading and writing," announced David Greenberg, 34, lead designer of the exciting ABC makeover. "These new letters are hip, fresh, and sure to forever change the way English speakers everywhere form their words." Take a look...


Gourmet Typography returns to SVA in NYC
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sva Once again, Ilene teaches her ever-popular Gourmet Typography class at School of Visual Arts in NYC. Take control of your type instead of letting it control you. Learn the typographic skills and secrets of type experts, including selecting the right typeface, mixing type, techniques for emphasis, fine-tuning your type, kerning and spacing, as well as typographic do's and don'ts. This course will raise the level of your design and production skills and instill an excitement and passion for typography. Check it out...


Upcoming Typography Workshop in Boston
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handsm Every creative professional, including the most seasoned designer, can benefit from learning to communicate more effectively with type. This workshop will give you the expert-level typographic skills and aesthetics necessary to visibly improve your type. It will sharpen your eye and reignite your passion for typography.

Typography for Print: The Finer Points
Massachusetts College of Art and Design (MassArt)
Boston, MA
Friday, January 8

If you'd like to see Gourmet Typography come to Chicago, San Francisco, Los Angeles, or any other city, let me know! Ilene


Bring Gourmet Typography to your company, school, or organization
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Gourmet Typography In today's competitive market, you need all the edge you can get. Whether you are a student or a professional, having strong typographic skills should be at the top of your list.

Bring Gourmet Typography Training right to your company, school or organization! Workshops are customized for groups of any size and designed to fit your specific needs. Sessions are scheduled for your convenience - daytime, evenings or weekends. We will design a program customized for your particular requirements.

SCHOOLS & UNIVERSITIES: Special pricing, call 203.227.5929 for details.

"I found your class to be the missing link in the field of graphic design. I have had type classes before and the content is mostly about the structure of fonts, word usage style and then how to see type as a design element. Very important classes, but not all inclusive. Having been in the field for over 16 years, I was surprised how much I learned and some of the practical information about what to do with fonts. Thanks again!"

For more info, click here or call 203.227.5929.



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info@thetypestudio.com
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