Our last assignment is Personal Identity/Self Branding. It is your face, figuratively speaking, as you present yourself to the world as a designer.
Objectives:
1) Create a business card (2"x3.5" is a standard but you can definitely go wild with it!)
2) Create a web presence (can be a website that you’ve designed that contains all your work or just clean up your blogs).
3) Create a leave behind (an item that one would usually leave with the interviewer after an interview has been conducted. An item can vary in form but has to represent your personal design style and field of trade).
4) Create a PDF (has to have your work from this class presented in a well put together manner).
Process:
1) Do research on existing personal branding.
2) Create a brand for yourself that consists of objects listed in the objectives. Your brand has to represent the designer that you are... playful, serious, etc.
You are expected to have a finished personal identity and be ready to present by next class. You may bring in previous drafts if you find it necessary or relevant for discussion. Please post the progress on your personal blog and comment on each other’s work.
For inspiration please refer to:
steveattardo.com
youngjerks.com
muccadesign.com
pentagram.com
mothernewyork.com
buchanansmith.com
bestmadeco.com
paulsahre.com
basedesign.com
2x4.org
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